About Us
our team
Team HAOS EK?
Haos Berhad Leadership Team
Puan Anis Permin
Founder and Chief Executive Officer
Anis is a Hotel & Catering Management graduate with two years of attachment at The Broadmoor Hotel & Resort, Colorado Springs, CO, USA. In 2007, Anis took up the challenge to return home and take over his father’s printing and advertising company, Adin Trading. With sheer hard work and determination, she expanded the business, took Adin Trading, and transformed it into Adin Media Group Sdn. Bhd.
However, when the Covid-19 pandemic hit, everything was put to a halt. Not wanting to adopt the wait-and-see, Anis and his management team sat down. They started brainstorming how to use innovations adopted during the pandemic to drive and generate new opportunities. The team devised different creative ways to change the operating models to keep the business going and continuous engagement with the customers. The idea of bringing back nostalgic childhood drinks was created, and the Haos Ek brand name was then launched.
Anis actively develops the company brand, product development, sales and marketing strategy, advertising, promotion and marketing research. This complete understanding through work and project experiences of the proof of the concept to full-scale production operations, partnered with a deep understanding and exposure to projects management and companies, has equipped her with skills in team management, outsourcing and scaling teams to suit each timeline and project requirement.
Tuan Mohd Shahrin Jaafar
Chief Operating Officer
Mohd Shahrin supports the company’s operations, vision and strategy. He oversees a company’s important day-to-day operations, drafting and executing strategic blueprints to achieve corporate goals. Helps support other senior executives and employees, including to advise on promotions. Develops and implements policies for daily operations and communicates these policy changes to department supervisors.
Ensures alignment with current company policies and goals and those developed by the CEO and other executives. Mohd Sharin is a very positive person who lives by the motto, “You only live once, but if you do it right, once is enough”.
Puan Yus Ziana
Deputy Chief Financial Officer
- 18 Years Professional Experience Specialise In Accounting Field.
- Bachelor’s Degree in Accounting (Honors).
- Chartered Accountant (CA) and a member of the Malaysian Institute of Accountants (MIA).
- Manages and supervises the financial activities of the company, ensuring compliance with accounting standards and relevant legislation.
- Ensures that the management team in the Finance and Accounting Department moves in line with the company’s growth.
- Life motto:
“Don’t Make Excuses, Make Improvement”
Tuan Mohd Haidafitri
Chief Communication Officer
- 28 Years Professional Experience Specialise In Legal Field.
- Succesfully secured various of high profile clients projects.
- Mohd Haidafitri supports the company’s communication strategy.
- Ensure all communication functions align with the company’s overall messaging and outreach strategy.
- Formulates strategic plans and action plans and executes them to achieve corporate goals.
- Assists in supporting other senior executives and staff, including providing advice on promotions.
- Mohd Haidafitri is an high energetic person who lives with a motto of ,
“Lets do this right!”
Puan Nor Hafiza
Chief Human Officer
- 27 Years Professional Experience Specialise In Programming & Corporate Field.
- Holds a Diploma Of Computer Science (ITM), a Degree Of Computer Science (Computer Network and Security) (UTM), and a Master’s Of Human Resource Development (UTM).
- Ensuring the development journey of employees while ensuring the organization meets the required documentation needs.
- Formulating strategies for user capacity utilization and employee development, as well as aligning the company and all workforce towards the global market.
- Nor Hafiza who is very positive and loves new knowledge, as technological development needs to go hand in hand with human resource development in the organization and lives by a moto,
“Do Right At The First Time”
Our Advisor
Dr. Wong Jeh Shyan
Advisor
Nazril Idrus
Advisor